Winning the Orlando Magic Hackathon
Sick Seats Technical Specifications
Serverless Mobile Seat Bidding
- Type Of Product
- Mobile Application
- Built For
- Orlando Magics
- Frontend Stack
- React Native
- Backend Stack
- AWS
- Challenge
- Legendary Guest Experience

The Spark of Innovation
It was a chilly evening in December when I first learned about the Orlando Magic Innovation Challenge. As I sat at my desk, deep into studying for my AWS Data Analytics Specialty certification, little did I know that this challenge would provide the perfect opportunity to showcase my budding expertise.
The grand prize? Standing center stage alongside Orlando Magic CEO Alex Martin. As a cloud enthusiast and hackathon junkie, this was the ultimate dream for me. I was aware that sports would have data, so acquiring this advanced certification would help me win the challenge. However, there was a catch - the certifications recommended 3-5 years of AWS experience. I had the knowledge but not the years of experience. Yet, something inside me said, "This is your moment, Bharat."
The Grind: Balancing Certification and Innovation
For the next few months, my life became a whirlwind of AWS documentation, practice exams, and innovation brainstorming. Days blurred into nights as I juggled my regular work with intense study sessions. The AWS Data Analytics Specialty is no joke - it's an advanced-level certification that dives deep into the intricacies of cloud-based data solutions.
But here's the thing about challenges - they push you to limits you never knew you had. As I delved deeper into concepts like Kinesis, Glue, and Lambda, I began to see how these tools could revolutionize the sports industry. The Orlando Magic weren't just looking for tech wizards; they needed innovators who could enhance the fan experience.
Opening Night: Where Ideas Take Flight
The challenge kickoff was electric. As executives from the Orlando Magic outlined their vision, I felt my AWS knowledge humming with potential solutions. But it wasn't just about individual brilliance - it was about finding the right team.
Luckily, I spotted some familiar faces in the crowd. Half of my eventual team were individuals I had worked with before, including a co-worker I had brought along. As we formed our group, I realized that our diverse skills - from technical expertise to business acumen - would be our secret weapon.
Opening Night - Pitch Night
Opening Night featured the Executives of the Orlando Magics and being able to ask questions and hear what they were looking for.
Everyone was required to come up with an idea and had to give a pitch on it. The best pitch ideas were selected and we had to form teams. The audience was mixed with techinal and non-techinal. Luckily I saw some familar faces and half of my team were of inbidividuals I had work with in the past including one of my co-workers which I brought along!
The Power of Collaboration
Our team was a melting pot of talents:
- Reese and Rachel Flasterstein: Our presentation powerhouses
- Russell Tretter and Jamal Whorms-MonDésir: Business strategy gurus
- Alec Jones: Customer Interviews and Validation
- Ethan Stein: Frontend Developer
- Myself: Backend and cloud architecture lead
We spent the first day in a frenzy of ideation, pivoting between concepts, consulting with Orlando Magic executives, and even talking to potential customers. The Business Model Canvas became our battle plan. As the challenge progressed, our roles naturally fell into place. Ethan and I dove into the technical architecture, leveraging AWS services to create a robust backend. Meanwhile, Jamal, Russell, Reece, and Rachel focused on crafting a compelling narrative for our presentation.
Turning Knowledge into Innovation
Remember those AWS workshops I mentioned? They became our secret weapon. Without access to Ticketmaster's API or real-time check-in data, we had to get creative. I recalled a workshop on simulating data streams using Lambda functions. This became the cornerstone of our proof of concept. Using CloudFormation and best practices I'd learned during my AWS certification journey, we built a scalable, serverless backend that could handle real-time bidding and seat allocation. It wasn't just about showing off technical skills - it was about solving a real problem for the Orlando Magic and their fans.
The Final Countdown
As the challenge neared its end, our team was firing on all cylinders. The ladies of our team took charge of the pitch, practicing relentlessly to ensure our idea shone. Their dedication was infectious, pushing all of us to refine every aspect of our solution. When it came time to present, we were ready. Our technical proof of concept, backed by solid business strategy and delivered with passion, captivated the judges. And then, the moment we'd all been waiting for...
Victory: More Than Just a Win
"And the winner of the 2024 Orlando Magic Innovation Challenge is..." As our team name was called, the room erupted. We had done it! Months of preparation, three days of intense collaboration, and countless cups of coffee had paid off. Standing on that stage with CEO Alex Martin, I felt a rush of emotions - pride in our team's accomplishment, gratitude for the journey, and excitement for the future.
Lessons Learned: The Power of Preparation Meets the Magic of Teamwork
This victory wasn't just about winning a challenge. It was a testament to the power of continuous learning and the magic that happens when diverse talents come together. My AWS certification journey provided the technical foundation, but it was our team's ability to blend those skills with business acumen and creative thinking that set us apart. To aspiring innovators and cloud enthusiasts, I say this: Never underestimate the power of preparation and teamwork. Push yourself to learn those advanced concepts, tackle those certifications that seem out of reach. But also, surround yourself with people who complement your skills and challenge your thinking. As I look to the future, I'm excited to apply these lessons to new challenges. The world of cloud computing and sports technology is evolving rapidly, and I'm thrilled to be at the forefront, ready to innovate and collaborate. Remember, whether you're studying for a certification or competing in an innovation challenge, the real victory lies in the journey, the knowledge gained, and the connections made along the way. Here's to the next big idea - may it be as exciting as a buzzer-beater and as transformative as the cloud itself!
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